Reasons Why African Fashion Industry Is Growing Rapidly

African fashion is the traditional African clothes designs that most of Africans wear. But with interaction with western countries, the designers employed the different design ideas to the traditional clothing making them smarter. This is just a small part of the history of the development of African fashion.

Recently, the African fashion industry has had a very high growth rate in its economy. This has been advantageous to the general African economy since tis sector has made it grow too. This is a big change since for the last few years, the African economy has been so dependent on the manufacturing sector for its success.

This has made people start questioning the industry for its rapid growth. The reason, why I wrote this article, is to give out the reasons that have influenced its growth.
The media has a big influence on the growth of the African fashion industry by the displaying of the African designs. This has attracted great attention of most people in Africa and outside Africa. More celebrities and rich people around the world showed great interest in the African fashion. This has made the African fashion industry to have more customers who did the purchase of the church fashion hence more sales lead to its economy.

The high population has made the African fashion industry grow more rapidly. A big market is created by the high population making the industry to make more sales hence it develops. Also the high population of the African youths that has a great interest in the African fashion is very high. The african fashion designers gain more profits due to the high demand of the African outfits. Also designers have been more creative attracting more youths to the fashion.

The middle-class population in America has also lead to the growth of the African fashion. This is because the fashion actually targets people with disposable income. Sometimes back in US, most people in the middle class could only try to get the basic needs. This made it hard for the African fashion to be marketed since people had not enough money for fashion.

African fashion utilizes its advantage of fast movement to prosper. Since the African economy does not include the African continent, fewer people o come as investors in Africa. It reactions help in the mix of ideas hence the designs that are made do have other different cultures. This has resulted to unique an smart designs of African fashion that do have different distinct colors. This has resulted to a very high growth rate of this industry.

These are the main reasons why we have been experiencing a high growth rate of the African fashion economy. Some best African fashion are the Ankara and the kente. Most designers do design African wears for different places such as the church African fashion and even official African fashion.